WORDS

WORDS

Najt Lix Studio

Najt Lix Studio

pHOTOS

pHOTOS

Najt Lix Studio

Najt Lix Studio

dATE

dATE

15th August 2024

15th August 2024

Designers | Ries - Jäll & Tofta

Driven by the curiosity to explore different materials and their techniques, Ries manage to combine processes linked to craftsmanship and industry to create pieces that seek to elevate the experience of everyday living. We have recently made a photo and film production of their Roma table achieving dreamy results.

“A great story doesn’t just capture attention; it creates connection.”

Visuals play a vital role in bringing these stories to life. A single image can convey emotion, context, and meaning faster than words ever could. Whether it’s a bold campaign image or an engaging video, the right visual element makes a brand’s story unforgettable. Combining striking visuals with thoughtful messaging turns a good story into a great one — the kind that audiences remember and share.

More to read

RIES - Emergence of Form - Fuso Series

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RIES - Emergence of Form - Fuso Series

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RIES - Emergence of Form - Fuso Series

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Everyday Essentials - MUJI EU Campaign 2024

We were recently commissioned by MUJI to create their 2024 EU campaign, a capsule collection of thoughtful, high-quality items that fit seamlessly into everyday life. The project involved showcasing 25 products, divided in different categories such as Relax & Sleep, Work & Study, Travel & Explore, among others. The campaign also featured an interior set, which had the feel of a New York loft, and included a Bedroom, Living Room, Atelier, and Dining, all photographed and filmed to highlight the cozy, minimalist atmosphere of living with MUJI. All the content we created is now on display in their stores and websites across seventeen European countries.

Read More

Everyday Essentials - MUJI EU Campaign 2024

We were recently commissioned by MUJI to create their 2024 EU campaign, a capsule collection of thoughtful, high-quality items that fit seamlessly into everyday life. The project involved showcasing 25 products, divided in different categories such as Relax & Sleep, Work & Study, Travel & Explore, among others. The campaign also featured an interior set, which had the feel of a New York loft, and included a Bedroom, Living Room, Atelier, and Dining, all photographed and filmed to highlight the cozy, minimalist atmosphere of living with MUJI. All the content we created is now on display in their stores and websites across seventeen European countries.

Read More

Everyday Essentials - MUJI EU Campaign 2024

We were recently commissioned by MUJI to create their 2024 EU campaign, a capsule collection of thoughtful, high-quality items that fit seamlessly into everyday life. The project involved showcasing 25 products, divided in different categories such as Relax & Sleep, Work & Study, Travel & Explore, among others. The campaign also featured an interior set, which had the feel of a New York loft, and included a Bedroom, Living Room, Atelier, and Dining, all photographed and filmed to highlight the cozy, minimalist atmosphere of living with MUJI. All the content we created is now on display in their stores and websites across seventeen European countries.

Read More